Radio Frequency Identification Essay examples -- Technology, Communica

I. INTRODUCTIONRADIO frequency identification (RFID) technology is gainingattention both from academicians and from practitioners.RFID has the potential to serve as a fundamental technologyfor ubiquitous services where both objects and hatful can beidentified automatically via attached RFID tags 35. However,with the promise of RFID technology come issues that needto be addressed for its widespread acceptation by consumers.For example, the use of RFID technology by retailers and governmentagencies raises questions about potential impingement ofpersonal cultivation privacy 35, and potential security threatsto personal information 40. Motivated by such issues, thisstudy proposes and validates a theoretical deterrent example of consumer credence of RFID technology. The proposed model is developedbased on the extant literary works and provides a theoreticalframework of the critical factors that determine the consumersacceptance of RFID technology. A contribution of this paperinvolv es reviewing the technology acceptance model ( tammy) disseminated multiple sclerosis received September 1, 2006 revised June 27, 2007. Review ofthis manuscript was arranged by Department Editor A. Chakrabarti.The authors are with the Information Technology and Decision SciencesDepartment, College of line of credit Administration, University of North Texas,Denton, TX 76201 USA (e-mail hossainmunt.edu prybutokunt.edu).Digital Object Identifier 10.1109/TEM.2008.919728and contextualizing it to the RFID technology. This contextualizationis done with the intent of extending the TAM to theacceptance of a specific technologyRFID technology. Thisstudy is the first in the RFID literature to utilize and contextualizethe TAM for explaining consumer a... ...chnology. Perceived usefulness is defined as the extentthat individuals believe their job performance is enhanced byvictimization a particular technology. Perceived ease of use is definedas the extent to which an individual believes that u sing a particularsystem is isolated of effort. TAM also postulates that perceivedease of use is a predictor of perceived usefulness.Researchers have utilized and validated TAM for use withnumerous types of technology 51. Some studies suggest thatTAMsuccessfully predicts an individuals acceptance of versatilecorporate information technologies 1, 8, 12, 39. Accordingto Straub et al. 42, TAM may hold crosswise technologies,people, settings, and times. Recently, TAM has its footprintsin e-commerce 50, 51, and mobile service 46. This studyexpands TAMto the study of consumer acceptance of the RFIDtechnology.